Most of us are familiar with the red carpet backdrop, you might not have attended such an event but many watch them at home on television. Such banners or backdrops are not limited to the red carpet, of course, a lot of events have them, they are a great way to advertise and draw attention to a certain brand, company or business. One kind of media wall banner is the step and repeat banner, for example, the name of which comes from the fact that business logos are repeated along the banner as the celebrities step along the carpet in front of it.

Red carpet events and other types often have a variety of event backdrops and banners. There are a lot of businesses who pay a lot of money to have such visibility. A red carpet backdrop might be where celebrities stop and pause for photo opportunities. While the focus is on the people in front, the advertising behind them also has an impact.

As well as the backdrops are the wall banners. There are different types, the step an ... Read more »