When people are attending trade shows and exhibitions as a visitor they tend to head towards tables and booths that catch there eye. It is the more visual displays like ones with a trade show display wall that really stand out and influence people. Any vendors with exhibition stands, Australia and the rest of the world, need to spend some time investing in the impact your display has if you want to maximize the visitors you get.

A vendor that takes some time ahead of the show or exhibition can make a lot of impact with the right use of things like backdrops, display walls, banners and such. But you would do better to make it all personalized rather than hiring general items. Have your company name and your logo repeating on the trade show display wall behind you. Have it on the table cover, the banner and anywhere else that is eye-catching. Having some custom print work done on some banners and stands and backdrops do not have to ... Read more »