With the advent of the internet and all of its digital capability, running a business has definitely become an interesting playing field!  Competition in every area has gotten considerably more intense than it has ever been!  Back before the internet, a business owner had a specific field of expertise and customers were limited to a very localized area – and so was the competition in similar fields.  Now days though, any customer can look literally anywhere in the world for similar products and services and, that can present a serious challenge for business owners to meet.

Thankfully, the internet has also brought us pretty awesome tools that can help you monetize your content.  One of these tools is called a paywall plugin.  Simply put, a paywall is a few simple lines of Java script that are plugged into your website to create a convenient subscribe button for your customers.  The best paywall provides a simple approach that does not require hours of training to use and it provides a user-friendly system for clients to use to  keep track of their customers and digital content subscriptions.

Here are a few examples of digital content subscriptions that you might be able to offer to your customers:

E-zines:  This is basically a magazine in cyberspace instead of on glossy paper.  Many long-standing magazines, such as Reader's Digest, have started offering this sort of digital content subscription. 

Newsletters:  Many websites offer newsletters.  These digital content subscriptions can provide historical information or advanced notice on special events or sales, anything really.  They are good way to just regularly touch base with your customers.

 Product Clubs:  A product club would be something like a pattern of the month deal for a craft site or a coffee flavor of the month sort of thing.  This kind of digital content subscription is a good way to keep customers coming back for your services. 

These are just some really basic ideas but, if you get creative and use the best paywall, you can come up with many other ways to make use of digital content subscriptions to better monetize your content.